Finding Creative Flow With The Artist’s Way, Incense, and Community
Why Creativity Needs Flow
Creativity isn’t a neat little box. It doesn’t always show up when you want it to. Sometimes it feels blocked, sometimes it feels like it’s just out of reach. And often, it’s because we’re pushing too hard. Trying to make things perfect, sellable, or “worth it.”
For me, I learned that creativity flows best when I give it space. When I stop trying to control the outcome and instead give myself a ritual, a pause, a reset. That’s why I created the Creative Flow Acquired Moment Box.. It’s for the moments when you feel stuck and just need something to bring you back to yourself.
But before I ever made incense holders or curated incense, I was sitting on Clubhouse, headphones in, showing up to write pages every morning with strangers who became teachers.
The Artist’s Way and Morning Pages
Julia Cameron's The Artist’s Way has been around since the ‘90s, but it’s one of those books that never really leaves. One of the core practices is morning pages: writing three pages of stream-of-consciousness every day. No rules, no editing, no outcome...just words.
Musicians, artists, and entrepreneurs swear by it. Lately, it’s been in the spotlight again thanks to Doechii, who shared how she followed The Artist’s Way long before her music career took off. That resonated deeply with me, because I had my own story with it.
Clubhouse Changed Everything
During COVID, Clubhouse was the streets. Everyone was there. The app was alive, buzzing, connecting people across the world.
That’s where I found a group that met every single morning to do their pages. Kat @katherine.elam, Gerard @the_gerard_smith, and Amber @namastoney Day after day, even at 5 a.m. sometimes, they held space for creativity.
We’d listen to a short reflection, maybe a piece from The Artist’s Way audiobook or a clip that sparked thought. Then we’d write. Music on, notebooks open, three pages. After, we’d talk. About how we felt, what came up, sometimes even sharing lines from our pages.
Their dedication floored me. Even when I couldn’t be there every morning, I found myself rearranging my day just to tap in. I still have stacks of those notebooks, filled with words that weren’t meant for anyone else but me.
And honestly? This blog is part thank-you. Because I never really told them how much that space meant to me.
Lessons From Morning Pages
Here is what I learned from those mornings:
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You don’t need to be perfect. Just make something. Anything.
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Fun is enough. You don’t need to make money from every idea.
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Rest is part of the process. Doing nothing helps ideas grow.
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Stillness is fuel. The best ideas come when the noise is quiet.
We live in a world that says we always need to be busy. That’s not true. Busyness can block creativity. Sometimes slowing down gives you the best push forward.
Why Incense Became My Medium
Incense has always been part of my day. I light it in the morning to start fresh. I light it at night to relax. I light it when I just want my home to smell good.
But most incense holders felt boring or mass-produced. I wanted something more thoughtful. Something fun, minimal, and nostalgic. Something that could feel personal.
That’s when I started making handmade incense holders. I thrift objects. I source scrap wood. I cast molds. Every piece is made with intention. For me, design is an act of service.
The Creative Flow Acquired Moment Box
The Creative Flow Box brings all of this together. It includes:
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A handmade incense holder.
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Curated incense sticks.
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Tools to help you reset and spark ideas.
This box is not about forcing creativity. It’s about giving you space. Light incense. Take a breath. Write a few pages. Or simply sit in stillness.
The point is not to produce. The point is to remember you are already creative.
Check out our Creative Flow Guide for practices you can use with each item in your box to cultivate a creative spark.
Why Stillness Works
Stillness is not laziness. Stillness is movement inside. It is where ideas start.
When you stop, you make room:
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Room for play.
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Room for thoughts.
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Room for self-expression.
Artists are vulnerable. We put our work out there not knowing if others will like it. But in that risk, we find our people. That is the gift of creativity. That is what incense rituals help me hold space for.
To Kat, Gerard, Amber: your example changed me. Your daily practice made me brave enough to trust my own creative flow.
To anyone reading: try morning pages. Try stillness. Try incense rituals. Or try a Creative Flow Acquired Moment Box
Because you don’t need to be perfect. You don’t need to always produce. You only need to show up.
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